Giving something backGiving something back

Discover tops tips for running marathons and alternative ways to raise money for good causes. Discover tops tips for running marathons and alternative ways to raise money for good causes.

Introducing Virgin Money Giving

Inspired by the London Marathon, we set-up Virgin Money Giving, a not-for-profit organisation making sure more of the money you raise goes to charity.

Wise words from fundraising experts

Jargon buster

Wanting to give something back is an admirable endeavour. But some of the terms related to doing so aren’t immediately obvious. Below we’ve given simple explanations for some of the terms that you might need a hand with.

Crowdfunding is an alternative way of raising finance for a project or business by asking a large number of people to make small contributions. Successful crowdfunding campaigns include everything from financing a tech start-up to opening a new restaurant. Investors tend to receive equity and/or access to special offers and events.

Gift aid allows charities to claim 25% back in tax on donations as it’s already been paid by the donor. This applies to monetary donations and goods. The donor must be a UK tax payer to qualify.

Examples of mass participation events include the Virgin Money London Marathon and Tough Mudder. These type of events are particularly popular with charities as they are proven to reach a huge amount of people and provide an excellent opportunity to raise funds.

Social enterprises are companies that are specifically designed to help bring about positive change. Like traditional companies they are run to make a profit, but what sets them apart is what they do with it: they invest their resources and profits in bringing about real change to communities and society. A good example of a social enterprise is the Big Issue.

In this context, tapering means reducing your training schedule ahead of a big race. For an event like the Virgin Money London Marathon, it’s recommended that you start to reduce your training three weeks before the actual event. This will allow your body sufficient time to perform at its peak on the day.

Useful links

Here are some quick links that showcase how we support our local communities.

Make £5 grow
A fun, free enterprise programme that engages pupils in core areas of the National Curriculum.

Virgin Money Foundation
The Virgin Money Foundation supports people and organisations with the vision to change their communities for the better.

Virgin Money Giving
Virgin Money Giving is a not-for-profit fundraising website, enabling more of the money raised go to good causes.

Virgin Money London Marathon
The largest annual one day fundraising event in the world.

Macmillan Cancer Support
Our official Charity of the Year for the 2021 Virgin Money London Marathon.

Before making financial decisions always do research, or talk to a financial adviser. Views are those of our mentors and customers and do not constitute financial advice.